UpTop is a user experience strategy, product design, and software development company that helps businesses expand their reach, seize market opportunities, and improve efficiencies by creating incredible digital experiences that meet user needs.
UpTop is a user experience strategy, product design, and software development company that helps businesses expand their reach, seize market opportunities, and improve efficiencies by creating incredible digital experiences that meet user needs.

Top UX Agency in Seattle for eight straight years on Clutch.co
Proud to be the market-leader for exceptional digital product design experiences. Find out more

Top UX Agency in Seattle for eight straight years on Clutch.co
Proud to be the market-leader for exceptional digital product design experiences. Find out more
Our Work
Microsoft DISH
UpTop’s focus on UX enabled their development team to stay agile through each product sprint, facilitating an adaptive, collaborative partnership with Microsoft.
UpTop’s focus on UX enabled their development team to stay agile through each product sprint, facilitating an adaptive, collaborative partnership with Microsoft.
F5
Taking a user centered approach to the redesign of F5's navigation, UpTop utilized UX research methods to categorized and label the site so that it makes sense to their core audience.
Taking a user centered approach to the redesign of F5's navigation, UpTop utilized UX research methods to categorized and label the site so that it makes sense to their core audience.
Health Plan Provider
Reimagining the key moments of a patient’s journey for the largest health plan provider in the Pacific Northwest
Reimagining the key moments of a patient’s journey for the largest health plan provider in the Pacific Northwest
HMA
During their process of envisioning and designing, HMA’s leadership engaged UpTop's expertise to help build their new Member Portal and Mobile App.
During their process of envisioning and designing, HMA’s leadership engaged UpTop's expertise to help build their new Member Portal and Mobile App.
The L.A.U.G.H App
The Catherine Mayer Foundation had a vision to create the children's learning tool, L.A.U.G.H. App, and needed a technology partner to execute her vision.
The Catherine Mayer Foundation had a vision to create the children's learning tool, L.A.U.G.H. App, and needed a technology partner to execute her vision.
Mattress Firm
Mattress Firm engaged UpTop for help designing their enterprise web platform, starting a partnership lasting almost a decade. Uptop helped to optimize the UX and eCommerce functionality across all of Mattress Firm's digital platforms.
Mattress Firm engaged UpTop for help designing their enterprise web platform, starting a partnership lasting almost a decade. Uptop helped to optimize the UX and eCommerce functionality across all of Mattress Firm's digital platforms.
"The UpTop team was not only easy to work with, but they took the time to understand our needs within the market. They demonstrated a high level of flexibility as our product matured during the development cycle, and delivered a solution that addressed the emerging issues of our end users. We would highly recommend UpTop!"
On The Blog: UpTop
On The Blog: UpTop
B2B vs B2C UX Design Process: Understanding the Core Differences
The UX design process is a key component of any successful digital strategy. We explore the unique approaches and consid...
Design, Refine, Succeed: The Impact of Iterative Thinking
In this episode, Craig Nishizaki and Michael Woo explore why iterative design is a crucial business strategy for long-te...
Avoid UX Pitfalls: Key Factors Affecting User Retention
A number of common UX design pitfalls cause to poor user retention. We explore the frequent mistakes leading to user dro...
B2B vs B2C UX Design Process: Understanding the Core Differences
The UX design process is a key component of any successful digital strategy. We explore the unique approaches and considerations in B2B vs. B2C UX design....
Design, Refine, Succeed: The Impact of Iterative Thinking
In this episode, Craig Nishizaki and Michael Woo explore why iterative design is a crucial business strategy for long-term success....
Avoid UX Pitfalls: Key Factors Affecting User Retention
A number of common UX design pitfalls cause to poor user retention. We explore the frequent mistakes leading to user drop-off and how to fix them....
Let's Talk
Let's Talk
- Tell us about your project and let’s work together to turn your idea into reality.