What We Do

Where Human Expertise Meets
Modern Digital Experience

At UpTop, we help service‑oriented companies unlock the full power of their people by giving them digital tools that really work.
Discovery & Alignment
Experience Architecture & Design
Modernization & Build
Measurement & Continuous Improvement
We are an AI-forward agency that embraces artificial intelligence as a force multiplier for human expertise. When applied responsibly, AI helps our clients accelerate efficiency, productivity, creativity, innovation, and performance across complex service ecosystems.
Your business isn’t just software. You are a technology-enabled service organization that blends deep human expertise with digital platforms. Whether you’re in healthcare administration, HR services, legal networks, or financial services, the way your team and tools work together determines your success. But too often, the tools you rely on are holding you back. Old systems. Disjointed workflows. Interfaces that confuse instead of empower. They create friction, slow progress, frustrate users, and stunt growth.

That’s where we come in.
We are an AI-forward agency that embraces artificial intelligence as a force multiplier for human expertise. When applied responsibly, AI helps our clients accelerate efficiency, productivity, creativity, innovation, and performance across complex service ecosystems.

Your business isn’t just software. You are a technology-enabled service organization that blends deep human expertise with digital platforms. Whether you’re in healthcare administration, HR services, legal networks, or financial services, the way your team and tools work together determines your success. But too often, the tools you rely on are holding you back. Old systems. Disjointed workflows. Interfaces that confuse instead of empower. They create friction, slow progress, frustrate users, and stunt growth. 

That’s where we come in.

AI-Forward. Human-Centered. Responsibly Applied.

AI is rapidly reshaping how work gets done, but only when applied with intention.

At UpTop, we integrate AI into our strategy, design, and delivery practices to amplify human capability rather than replace it. We adhere to responsible AI principles that prioritize transparency, security, accessibility, and ethical use. At the same time, we apply AI to reduce friction, surface insight, and accelerate progress. 
Practically, this means using AI to:
  • Streamline research, analysis, and discovery
  • Improve workflow efficiency and decision-making
  • Enhance creativity and exploration during design
  • Accelerate iteration, testing, and delivery
  • Improve the performance and scalability of digital tools over time 
The result is smarter systems, faster outcomes, and technology that truly serves the people who rely on it.

AI-Forward. Human-Centered. Responsibly Applied.

AI is rapidly reshaping how work gets done, but only when applied with intention.

At UpTop, we integrate AI into our strategy, design, and delivery practices to amplify human capability rather than replace it. We adhere to responsible AI principles that prioritize transparency, security, accessibility, and ethical use. At the same time, we apply AI to reduce friction, surface insight, and accelerate progress. 
Practically, this means using AI to:
  • Streamline research, analysis, and discovery
  • Improve workflow efficiency and decision-making
  • Enhance creativity and exploration during design
  • Accelerate iteration, testing, and delivery
  • Improve the performance and scalability of digital tools over time 
The result is smarter systems, faster outcomes, and technology that truly serves the people who rely on it.

Our Focus: UX Modernization

UpTop specializes in transforming legacy tools, systems, and interfaces into intuitive, streamlined, and scalable digital experiences. These experiences are increasingly AI-enabled to improve efficiency, insight, and performance.

We help technology-enabled service companies move past their digital inflection point by rethinking everything from internal tools to customer-facing portals. The goal is simple: technology that doesn’t just run, but truly serves. 

Our Focus: UX Modernization

UpTop specializes in transforming legacy tools, systems, and interfaces into intuitive, streamlined, and scalable digital experiences. These experiences are increasingly AI-enabled to improve efficiency, insight, and performance.

We help technology-enabled service companies move past their digital inflection point by rethinking everything from internal tools to customer-facing portals. The goal is simple: technology that doesn’t just run, but truly serves. 
“We trust UpTop, they hit it out of the park for us. You (UpTop) are at the top of my list for recommendation of an user experience firm. In the future if any of my IT Executive peers is looking for this service, I certainly recommend UpTop”
— William Zauner, CIO, JAMS

Our Approach

We bring a structured but flexible process that begins with discovery, aligns strategy, validates designs, and moves into agile development. This work can be delivered end to end or in phases, based on your unique needs.

Our process is augmented by AI-enabled research, analysis, and iteration, allowing us to move faster without sacrificing quality or rigor.
 
We meet you where you are, and help move you where you need to go. Explore our solutions.

Our Approach

We bring a structured but flexible process that begins with discovery, aligns strategy, validates designs, and moves into agile development. This work can be delivered end to end or in phases, based on your unique needs.

Our process is augmented by AI-enabled research, analysis, and iteration, allowing us to move faster without sacrificing quality or rigor. 

We meet you where you are, and help move you where you need to go. Explore our solutions.
  1. UX Research: Research-led work to uncover behaviors, pain points, and user needs.
  2. Workshops: Ideation, prioritization, and alignment workshops.
  3. UX Strategy: Defining a clear, aligned product vision and roadmap.

    Technology & Architecture Planning: Aligning systems with scalability goals.

  4. Design Thinking: Strategic, user-centered problem solving.
  5. Content Development: UX writing and messaging frameworks.
  6. Rapid Prototyping & Testing: Validation and iteration.
  7. Development: Turning strategy into a high-quality product.

The Outcomes

Our work isn’t just about looking great — it’s about driving meaningful results:
  • Tools that are faster and easier to adopt by your team and customers
  • Lower support and training costs
  • Higher employee productivity and happier customers
  • Leaner operations and better efficiency
  • Smarter, more adaptive systems that improve over time through AI-enhanced insight   
  • A digital experience that embodies your brand promise and empowers your people

Select UX Modernization Clients

Whether you’re a mid-sized technology-enabled service company or a large enterprise with complex service operations, we understand the challenges you face and how to solve them.

Select UX Modernization Clients

Whether you’re a mid-sized technology-enabled service company or a large enterprise with complex service operations, we understand the challenges you face and how to solve them.
AccessNsite Amazon Archbright F5 HMA JAMS Logitix Pearson Packaging Systems Telarus SAP Concur
We’ve helped:
  • HR and workplace‑service firms scale expert guidance through modern member platforms
  • Healthcare administrators deliver a better benefits experience with updated portals and apps
  • Financial service providers simplify underwriting tools for internal teams
  • Sales and operations teams boost performance with more intuitive internal systems
Across all of these cases, one truth holds: Technology should enable your people and your customers — not frustrate them.
We’ve helped:
  • HR and workplace‑service firms scale expert guidance through modern member platforms
  • Healthcare administrators deliver a better benefits experience with updated portals and apps
  • Financial service providers simplify underwriting tools for internal teams
  • Sales and operations teams boost performance with more intuitive internal systems
Across all of these cases, one truth holds: Technology should enable your people and your customers — not frustrate them.