Michael Woo, Author at UpTop

UX Design, Website Design

Website Navigation Design: The 2023 Guide

An excellent website user experience operates logically and efficiently without drawing undue notice, much like a well-laid-out grocery store with clearly marked aisles that have large signage. Accordingly, the designers'...

Michael Woo

CX, Journey Mapping, UX Research

Aligning Departments Through Customer Journey Mapping Workshops

Delivering a seamless customer experience requires coordination across multiple departments within an organization. However, as companies grow, this coordination becomes increasingly challenging. Customer journey mapping workshops offer a solution by...

Michael Woo

Digital Strategy, UX Design, Website Design

3 UX Design Strategies to Captivate and Convert

Effective UX design is key to success in today's digital-first culture, where competition is fierce and customer expectations are high. Crafting a user experience that is visually appealing, highly functional,...

Michael Woo

Conversion Rate, UX Design

3 Business Problems Solved by UX Design

Until recently, engineers largely dictated the use and design of everyday technology. Historically, the primary concern in product design was functionality, with user experience (UX) as an afterthought. Consider the...

Michael Woo

Design Thinking, Development, Mobile

How One Healthcare Organization Leveled Up Their Mobile UX

In today’s healthcare landscape, patients expect to manage their care as seamlessly as they manage their finances or shopping; from the palm of their hand. Mobile apps aren’t just a...

Michael Woo

Accessibility, CX, Development, UX Design, UX Research

Inclusive Design That Reaches Every User

Legally, digital experiences must be accessible. Discover why inclusive design is also an ethical imperative and how your next project can stand out.

Michael Woo

Mobile, Website Design

Responsive Web Design vs Mobile App: A UX Guide

Responsive website design is crucial for crafting online experiences that adapt seamlessly across various devices. By designing websites to be easily readable and navigable on any screen size, responsive design...

Michael Woo

Conversion Rate

Want to Increase Conversion? Tap Into the Subconscious

In the world of design, success often depends on understanding not just what users do but why they do it. At its core, great user experience design is about reducing...

Michael Woo

Development, Digital Strategy, UX Audits, UX Design, UX Research

Assessing Analytics Tools to Improve UX Design Outcomes

Does your development strategy rely on intuition? Successful teams rarely achieve long-lasting results by trusting their gut alone. While intuition is important, it must inform a data-backed strategy. This is...

Michael Woo

Design Thinking, Digital Strategy, UX Research

5 Foolproof Strategies for Optimizing an Online Community Site

The world’s most successful online businesses are more than just websites; they’re also platforms that power entire communities. This makes sense, considering that an active online community is what makes...

Michael Woo

Recent Posts

Recent Tweets

Trending Now

Blog Categories

Tracking Code: Hot Jar & FullStory

All posts by: Michael Woo

Website Navigation Design: The 2023 Guide

Aligning Departments Through Customer Journey Mapping Workshops

3 UX Design Strategies to Captivate and Convert

3 Business Problems Solved by UX Design

How One Healthcare Organization Leveled Up Their Mobile UX

Inclusive Design That Reaches Every User

Responsive Web Design vs Mobile App: A UX Guide

Want to Increase Conversion? Tap Into the Subconscious

Assessing Analytics Tools to Improve UX Design Outcomes

About UpTop

Recent Posts

UpTop Newsletter