Digital Strategy Blogs - Page 5 of 6

Digital Strategy, UX Design, Website Design

3 Strategies for Design that Look Great, Work Great and Actually Sell

It’s not uncommon for different stakeholders to have different opinions about the right design decisions for your company. Engineering is focused on the efficiency and sustainability of the website ...

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marketing and UX design create effective marketing strategy

Digital Strategy, UX Design

3 Ways Marketing and UX Can Work Together to Drive Profitability

Initially it may seem that pairing marketers with a user experience (UX) research and development team might make for an odd couple. The end goal of marketers is to convince individuals to purchase yo...

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Digital Strategy, Enterprise, Mobile, UX Design

4 Ways to Get Ahead of the Curve in Enterprise UX

Any business that utilizes an internal portal, intranet, or application strives to achieve a seamless and intuitive user experience to ensure personnel can improve communications, mitigate downtime an...

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Digital Strategy, UX Design

UX Design and Marketing: Two Sides of the Same Coin?

UX designers and marketers are both after the same thing—learning to understand the needs and wants of their customers. In many instances, UX specialists even use some of the same tactics as markete...

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Digital Strategy, UX Design

Proving the Value of UX Design

Using a website or application that has been optimally designed based on user experience (UX) is like a breath of fresh air for users typically encumbered by poorly designed platforms during their onl...

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Digital Strategy, eCommerce

UX and E-Commerce Security: Red Flags to Avoid

If you’re an American with internet access, chances are that you’ve made an online purchase recently … and you’re not alone. In fact, nearly 70 percent of Americans shop online regularly (at l...

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Digital Strategy, UX Design

5 Suggestions for Spring Cleaning Your Website’s UX

As the temperatures begin to warm and we emerge from our metaphorical burrows, many of us embark upon the annual tradition that is spring cleaning. Your business should take this time to reflect and t...

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Digital Strategy, Legacy Systems, Technology

Data Center vs. the Cloud: Should I Move My Business?

Data centers contain all of a company’s proprietary data and are an essential part of any organization’s network. Traditionally, data centers are located on-site and managed by in-house IT departm...

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Digital Strategy, UX Design, Website Design

Psychology and UX: Building a Brand Consumers Can Trust

As you continue to emphasize your brand’s online presence, don’t forget to capture the characteristics that have been fundamental to building your offline organization. One such vital component of...

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Digital Strategy, eCommerce, Mobile

Employee-facing Mobile Applications: Four Questions to Ask First

As the dust from Black Friday settles, a clear trend has emerged: retail businesses that focused their sales efforts on mobile users were greatly rewarded. According to Newsweek, mobile shopping accou...

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Insights About Digital Strategy

3 Strategies for Design that Look Great, Work Great and Actually Sell

3 Ways Marketing and UX Can Work Together to Drive Profitability

4 Ways to Get Ahead of the Curve in Enterprise UX

Proving the Value of UX Design

Employee-facing Mobile Applications: Four Questions to Ask First

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