Videos Archives

CX, Journey Mapping

Is Trying to Delight Customers Really Just a Fool’s Errand?

Unlock CX Success: Learn from Craig Nishizaki at GDS CX Insight Summit. Discover Essential Tools & Tips for Enhanced Customer Experience. Watch Now!...

UpTop Team

CX, Design Thinking, Journey Mapping, UX Design

Erase Friction to Increase Revenue

The panel we assembled: Leigh Allen- Aredondo, Head of UX @ Spruce Up, Podcast Host of UX Cake David Kendall, Principal of UX Design @ AT&T Casey Goddard, Head of Product Management @ Yotta Digita...

UpTop Team

Design Thinking, Process, UX Design

Let’s Solve Your Five Biggest User Experience Problems

The panel we assembled: Leigh Allen- Aredondo, Head of User Experience, Spruce Up and Host of Podcast UX Cake Michael Woo, UX Manager, UpTop Craig Nishizaki, Sr. Director of Business, Design, and Deve...

UpTop Team

Design Thinking, Process, UX Design

How Design Thinking Has Influenced Our Work

We have Michael Woo and Thomas Wu talking about how it has influenced their lives as designers. We also have a design thinking playbook for you start utilizing and impacting business needs with this f...

UpTop Team

CX, UX Research

Why User Experience Research is Important

This week's Turning On The Desk Lamp features Craig Nishizaki, our Sr. Director of Business, Design, and Development. Why is UX research important? Now more than ever users have very high expectations...

UpTop Team

CX, Journey Mapping, Process, UX Research

Why Your Business Should Do Journey Mapping too

Michael Woo, our UX Manager, talks about how Journey Mapping is utilized at UpTop. Every so often - through our client work - we get into situations where we need improve how we do things, both inter...

UpTop Team

CX, UX Design

Why UX Will Make or Break Your Business

User experience might be the most underrated part of growing a successful business. Far too many companies treat it like an afterthought, rather than a primary goal. And this is to their detriment. Su...

UpTop Team

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Is Trying to Delight Customers Really Just a Fool’s Errand?

Erase Friction to Increase Revenue

Let’s Solve Your Five Biggest User Experience Problems

How Design Thinking Has Influenced Our Work

Why User Experience Research is Important

Why Your Business Should Do Journey Mapping too

Why UX Will Make or Break Your Business

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