business intelligence Archives

Conversion Rate, UX Design

3 Examples of Business Problems Solved by UX Design

Until recently, everyday objects and business tools were defined by technology, and technology was largely determined by engineers. Consider the telephone. From Alexander Graham Bell’s first experim...

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UX Design

Hits and Misses in 2018 UX Design

2018 has been a pivotal year for businesses looking to improve their user experience (UX) design. As advanced technologies become more readily available, companies have been able to create intuitive a...

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CX, UX Design, UX Research

Gartner APPS Recap: Emotions Charge Experience

Think about the last time you had an excellent experience, whether that is online or in-store. What did that make you feel? Happy, engaged and satisfied are common words used when customers relate goo...

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Lure Boomers to buy into milliennial first world

UX Design

4 UX Tips To Lure Baby Boomers to Buy Into a Millennial-First World

It’s hard to argue that the maturation of the Millennial generation hasn’t dramatically altered the landscape of the global economy. As the first generation to be digital natives, this group is in...

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CX, UX Design

Why CEO’s Cannot Be Skeptical About Budgeting For UX

Halfway through 2017, savvy organizations are already laying the foundation for their 2018 strategies and building the budgets that will help them reach their goals. In Part 1 of this series we examin...

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Digital Strategy, UX Research

Top 3 Data Analytics to Track for Better UX

Businesses that hope to remain relevant must begin to leverage big data analytics to inform decisions that will foster greater user experience. Research firm Gartner reports that by 2020, customer exp...

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Digital Strategy, Leadership, UX Design

6 Solutions for Bridging the Gap Between Marketing and IT on Your Next UX Project

As a business leader, you know how difficult it can be to reach a true consensus when pursuing new initiatives. While various departments within your organization are working towards one goal, there a...

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Design Thinking, Leadership, Technology

Design and Distraction—Key Takeaways from Tristan Harris’ TED Talk

Based on the results of a recent survey created by financial management company Think Money, we’re going to need to add a new page to our 12-month calendar to make up for all the productivity lost d...

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Leadership, Technology, UX Design

4 Key Takeaways on the iPhone 7 Launch for Business Leaders

In many ways product launches from Apple, like the iPhone 7, can be seen as the zeitgeist that propels the user experience today. On one hand, the company can be seen as an innovator, introducing desi...

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Enterprise, Leadership, UX Design

Can Enterprise UX Solve the Workplace Engagement Crisis?

Based on the results of a recent Gallup poll of millennial employees, business leaders are faced with a serious crisis. According to the poll, only 29 percent of respondents claimed to be actively eng...

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3 Examples of Business Problems Solved by UX Design

Hits and Misses in 2018 UX Design

Gartner APPS Recap: Emotions Charge Experience

4 UX Tips To Lure Baby Boomers to Buy Into a Millennial-First World

Why CEO’s Cannot Be Skeptical About Budgeting For UX

Top 3 Data Analytics to Track for Better UX

6 Solutions for Bridging the Gap Between Marketing and IT on Your Next UX Project

Design and Distraction—Key Takeaways from Tristan Harris’ TED Talk

4 Key Takeaways on the iPhone 7 Launch for Business Leaders

Can Enterprise UX Solve the Workplace Engagement Crisis?

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