UpTop is a user experience design, product strategy, and software development company that helps businesses expand their reach, seize market opportunities, and improve efficiencies by creating incredible digital experiences that meet user needs.
Our Services
Where Strategy, Design and Development Create Frictionless Customer Experiences
Create Frictionless Experiences
Our team is experienced in all facets of design including user research, UX, interaction, visual design, content strategy, and marketing. Leveraging insights from research, we formulate a design strategy that balances the needs of your users with the goals of the business, creating frictionless experiences that deliver results.
Create Frictionless Experiences
Our team is experienced in all facets of design including user research, UX, interaction, visual design, content strategy, and marketing. Leveraging insights from research, we formulate a design strategy that balances the needs of your users with the goals of the business, creating frictionless experiences that deliver results.
Launch a New Digital Product or Tool
Our team has the experience to guide you through our method of operations and the adaptability to integrate with your people and processes, when needed. We are constantly helping our clients build better products, longer customer relationships, and higher revenue.
Launch a New Digital Product or Tool
Our team has the experience to guide you through our method of operations and the adaptability to integrate with your people and processes, when needed. We are constantly helping our clients build better products, longer customer relationships, and higher revenue.
Tackle Complex or Ambiguous Problems
We utilize the design thinking framework to help you tackle complex business problems. From reducing friction in your user journey to envisioning a new line of business, our structured process will help you build alignment and a plan to move forward with confidence.
Tackle Complex or Ambiguous Problems
We utilize the design thinking framework to help you tackle complex business problems. From reducing friction in your user journey to envisioning a new line of business, our structured process will help you build alignment and a plan to move forward with confidence.
Understand Your Prospective and Existing Customers
Our design team uses a mix of qualitative and quantitative user research to really understand your customers, their motivation, and their goals as they flow through the buyer journey. These tools may be enacted at the beginning of a project to build a foundation and understanding or they may also be used to validate concept designs through usability testing before a single line of code is created.
| User Behavior Monitoring | Card Sorting & Tree Testing |
| Usability Testing | Surveys |
| Journey Mapping | User Personas |
| Customer & Stakeholder Interviews | Benchmarking |
Understand Your Prospective and Existing Customers
Our design team uses a mix of qualitative and quantitative user research to really understand your customers, their motivation, and their goals as they flow through the buyer journey. These tools may be enacted at the beginning of a project to build a foundation and understanding or they may also be used to validate concept designs through usability testing before a single line of code is created.
| User Behavior Monitoring | Card Sorting & Tree Testing |
| Usability Testing | Surveys |
| Journey Mapping | User Personas |
| Customer & Stakeholder Interviews | Benchmarking |
Modernize Systems and Processes
We help companies at all stages of digital transformation. Whether it’s creating a new solution architecture or integrating a legacy system, we will evaluate your current systems and requirements to create a digital roadmap and solution that can adapt and scale for the future.
Modernize Systems and Processes
We help companies at all stages of digital transformation. Whether it’s creating a new solution architecture or integrating a legacy system, we will evaluate your current systems and requirements to create a digital roadmap and solution that can adapt and scale for the future.
Our Process
Industry Experience
Technology
We help our clients navigate mergers, launch new products and develop robust internal tools. We can integrate with your team to tackle complex problems and develop solutions that lead to a more seamless user experience.
eCommerce
From exploring a new line of business to customer retention, our expertise lies in helping you understand who your customer is and what’s important to them so you can create frictionless and consistent user experiences that deliver results.
Healthcare
We create simple and effective customer journeys in the multi experience environment of healthcare for our clients. Our expertise in strategy, UX design and technology intersect to bring digital transformation and new capabilities to the fast changing sector of healthcare.
Distribution
Through our UX approach, we help our clients in distribution gain better insight into their market. We can help you design and build tools to help you sell more, sell faster, and develop more complex and unique offerings for your customers.
